What You’ll Learn
MOBIpreneur is five modules of practical business learning, delivered to you on WhatsApp. Below is every lesson, exactly as you’ll receive it. Each one is a real question, answered in a few short messages and a video you can watch in a couple of minutes.
Module 1 — Business Planning & Strategy
Will this business work and how do I start without wasting time?
12 lessons · 18 videos
1. Everyone says my idea is great—but will anyone actually pay for it?
2. How do I explain my idea in one sentence that makes people get it?
3. Why me, why now?
4. Is this the right time and path for me?
5. How do I set goals that I’ll actually follow through on?
6. How do I turn my goals into a plan I can act on right away?
7. How do I test if this business model makes sense before I commit?
8. What are the simplest ways I could earn money with this idea?
9. What would it realistically cost to get this started?
10. How do I launch something small just to see if it works? (MVP)
11. What kind of feedback should I ask for and what do I do with it?
12. How do I know when to change direction or double down?
13. What’s the risk here and how do I prepare for the worst?
Module 2 — Financial Management
How do I manage my money so I don’t go broke while building this?
18 lessons · 24 videos
1. How do I build a basic budget I can actually use?
2. What do I do when my income is irregular and unpredictable?
3. What should I do if my expenses are suddenly too high?
4. How do I plan ahead financially if I want to grow?
5. What’s the difference between profit and cash—and why does it matter?
6. How can I avoid running out of money unexpectedly?
7. What can I cut, keep, or grow to make my business more profitable?
8. What do I do when clients pay me late?
9. How can I predict what my finances might look like next quarter?
10. Do I really need an accountant or can I manage this myself?
11. What taxes do I need to think about and when do I deal with them?
12. What are the real differences between personal and business money?
13. How do I fund this business if I don’t have much money?
14. Should I borrow from family, get a microloan, or look for a grant?
15. Is investment even right for me—or will it create pressure I don’t want?
16. How do I mix funding sources without creating chaos?
17. How do I plan my finances before applying for support or funding?
18. Which numbers should I watch every month—and what do they tell me?
Module 3 — Marketing, Sales & CRM
How Do I Get People to Notice, Trust, and Buy From Me, Without Sounding Salesy?
30 lessons · 35 videos
1. How do I explain my value in a way that makes people care?
2. Who should I target first to get early traction?
3. Should I use personas or just focus on real people I know?
4. How do I write a positioning sentence that helps me stand out?
5. Where should I show up so the right people find me?
6. How do I collect and use testimonials to build trust fast?
7. How do I write a simple marketing plan without overthinking it?
8. What makes my offer different and how do I show that clearly?
9. How do I tell my story without sounding like a cliché?
10. How do I write marketing copy that actually gets people to act?
11. What content should I create that supports my business goals?
12. What’s a CTA and how do I use one in emails, posts, and pages?
13. What does a good landing page need and how can I build one fast?
14. How do I know if my marketing is working (without complex data)?
15. What free tools can help me plan and schedule content easily?
16. How do I grow on social media without paying for ads?
17. When should I consider running ads and when should I avoid them?
18. How do I drive more traffic to my shop or site?
19. Which platform (Instagram, WhatsApp, etc.) is best for me to sell on?
20. How do I pitch without feeling fake or pushy?
21. What sales tactics actually work for small business owners?
22. How do I follow up with leads without being annoying?
23. What does a basic sales funnel look like and how do I map mine?
24. Can I sell more through partnerships or collaborations?
25. Why does selling make me nervous and how can I move past that?
26. How do I turn happy clients into repeat customers?
27. How do I create loyalty programs that actually work?
28. What’s a CRM and why should I bother using one?
29. What’s a low-tech way to track my leads and clients?
30. How do I automate follow-ups without sounding like a robot?
Module 4 — Human Resources & Leadership
How do I grow a business with (or through) people, without burning out or losing control?
10 lessons · 12 videos
1. How do I attract the right people without a big budget?
2. What should I look for when hiring my first collaborator or team member?
3. How do I keep good people once I’ve found them?
4. What kind of leader am I and how does that impact my team?
5. How do I keep my team motivated when things get hard?
6. How do I give feedback that helps—not hurts—my working relationships?
7. What do I do when there’s conflict in my team or partnerships?
8. How do I make sure I’m running my business ethically and fairly?
9. How do I avoid burning out while growing my business?
10. What flexible ways of working can help me stay productive and sane?
Module 5 — Technology & Innovation
How do I use tools and tech to save time, improve decisions, and grow smart?
25 lessons · 28 videos
1. What digital tools actually help me run things more smoothly?
2. How do I pick the right tool without getting overwhelmed?
3. What do I need to know about GDPR when using digital platforms?
4. How do I use cloud tools (like Google Drive) safely and efficiently?
5. How Do I Choose the Right Tool for Managing Clients or Sales?
6. What is AI and how can it help me save time or make better decisions?
7. How can I use chatbots or automation without losing the human touch?
8. Can AI help me write content, plan posts, or do market research?
9. How can AI help me understand my business data (without being a data nerd)?
10. What everyday tasks can I automate to save time?
11. What are the risks of using AI and how do I stay in control?
12. How do I keep my business data safe from hackers or accidents?
13. How do I set strong passwords and protect my accounts?
14. What does phishing look like—and how do I avoid scams?
15. How do I safely store and share sensitive files and info?
16. How do I use digital tools without breaking data protection laws?
17. What should I do if my data gets stolen or I get hacked?
18. How do I set up a basic online shop?
19. How do I track my sales without complex dashboards?
20. How do I bring innovation into my business (even if I’m not “techy”)?
21. How can I use innovation to improve my offer, marketing, or team setup?
22. How can I grow one smart step at a time—without blowing everything up?
23. How ready am I to go digital—and what should I learn next?
24. Can I run a digital business if I’m not a tech person?
25. How do I stay focused in a world full of new tools and shiny trends?
Five modules · 95 lessons · free to join